Page 429 - EVI
P. 429

 BELLSOUTH
BELLSOUTH
BELLSOUTH
  BellSouth
Murder Mystery Party
Each year the International Communications Association convention presents telecommunications companies with a captive audience of key buyers and decision makers from around the world.
As creative producer for BellSouth, EVI was completely responsible for crafting a solution that would allow company executives the opportunity
to entertain, strategically bond, and reinforce the corporate brand with these customers.
A custom written, choreographed and produced “Murder Mystery” interactive theme party was the EVI solution. The event was held at the famed Georgian Terrace Hotel in Atlanta where over 60 actors played out a dramatic storyline utilizing multiple sets, live music, special effects and professional stunt action. Guests interacted with the actors every step of the way, scoring points based on their ability to help solve the unfolding mysteries. The event was a huge success, delivering the exact audience response BellSouth needed for this crucial event.
             

























































































   427   428   429   430   431