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Cemex 100 Year Celebration
In the summer of 2006, Cemex, a global building-solutions company and one of the world’s largest producers of cement counted on EVI as a strategic partner in the production of its 100th anniversary celebration. EVI handled the design, planning, production
and custom flooring of a spectacular 30,000 square foot tented venue for
the event on the grounds of the company headquarters in Monterrey, Mexico. The main event at the venue was a black tie affair with an elegant dinner, executive remarks and the world-class entertainment of superstar Alejandro Fernandez.
The enormous 350’ x 60’ x 28’ tent, purpose built for the occasion, was decorated in special gobo designs from 50 MAC 2000 Profiles and 100 conventional lights. The projected im- ages were created with high-resolution 20,000 DPI glass patterns which in- cluded several images each of clouds, trees, and leaves.

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