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  McAfee FOCUS11
EVI and McAfee continue Winning Partnership. Team produces fourth consecutive Focus Security Conference in Las Vegas
• EVI had overall producing and
project management responsibility
for the event, including General Session Technical, Creative and Media Production, Speaker Management, Track Sessions, Exhibits Management, Sponsor Management, Attendee Registration, Hotel Rooms and F&B and much more.
With the event structure and goals being similar to the Focus10, EVI and McAfee created a dynamic new set of creative solutions for the General Session.
• Record Attendance with 3,000 top Network Security Professionals from around the Globe.
• Visuals were showcased on 130 feet of High-Definition screens, providing
complete viewing coverage for the circular, stadium-style audience configuration.
• Executive Presentations were highly immersive, utilizing leading edge media server technology to seamlessly integrate multiple forms of media.
• Special Guest Keynote Presentation featured Sir Richard Branson, President and Founder of The Virgin Group.
• Creating a unique keynote delivery format, EVI developed Branson’s session as a one hour network style interview conducted by veteran broadcast journalist Miles O’Brien. The formula proved to be highly engaging and popular with the audience.
• Business Keynote Presentations featured a powerful line-up:
• New McAfee Co-Presidents, Mike DeCesare and Todd Gebhardt.
• David Milam, Chief Marketing Officer
• Michael Fey, Senior Vice President – Advanced Technologies and Field Engineering
• Stuart McClure, Sr. VP and GM – Risk & Compliance
• EVI collaborated with Broadcast Journalist Miles O’Brien to produce two 8 minute reports on the “state” of cybercrime and network security. The reports were utilized in the General Sessions to establish the topic for the day and serve as a set- up for keynote presentations.

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